Marketing: creating value for customers by Gilbert A. Churchill and J. Paul Peter

By: Churchill | [Author]Material type: Text

TextPublication details: Homewood ; Austen Press ; 1995 Description: "xxxii, 703p"ISBN: 0-256-12539-2Subject(s): MarketingDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Fisheries College and Research Institute, Thoothukudi	658.8 CHU (Browse shelf(Opens below))	Available		8105

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Previous	658.5 RAO Greening the supply chain: a guide for asian managers	658.7 HIN Supply chain strategies: demand driven and customer focused	658.8 BAK Marketing: an introductory text	658.8 CHU Marketing: creating value for customers	658.8 DAV Modern marketing management	658.8 KOT "Marketing management: analysis, planning, implementation, and control"	658.8 KOT Marketing management: a south asian perspective	Next

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